Asset
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Trade photo — camera bodies and lenses laid out (industry swap)

Asset for photographers

Your kit is worth more than your car.

Bodies, lenses and lights with serials and values — packed against a list, counted back after.

14 days free · No card · Starter categories for camera, lighting and grip

The claim

A bag stolen from the back seat

Make, model, serial and price for every piece. Today.

The gap

A lens left on a stand

Half in a case, half loaned out, wrap count in the dark.

With Asset

A kit list you can check

Grouped by case, checked out to whoever is carrying it.

A shoot, end to end.

Four moments the catalogue earns itself

Step 01 · Pack

Kit list per case

Bodies, lenses, batteries, cards — what’s missing before you drive

Steps 02–03 · Set & wrap

Out with a name, counted back in

Rentals tracked beside owned gear; anything still out stays flagged

Step 04 · Renewal

The schedule your insurer wants

Values by category, serials, dates — exported as a PDF

What photographers get out of it.

Insured for what you actually own

Kit creeps up a lens at a time. A running total at renewal is the difference between covered and under-covered.

Nothing left at the venue

A wrap count against the case list takes two minutes and has paid for itself the first time it catches something.

Gear that pays rent

See what hasn’t left the shelf in a year, and what’s worth selling before the next body comes out.

Questions photographers ask

Questions photographers ask

Can I track rented gear alongside mine?

Yes — mark an item as rented with a return date and it shows up in the same kit list, flagged until it goes back.

Does it handle cases and kits, not just items?

Locations work as containers — a Pelican case is a location, so its contents move with it and the pack list is the location’s list.

What about depreciation?

Each item keeps a value history, so you can carry replacement cost for insurance and current value for your own numbers.

Also set up for

AV & event productionConstructionRestorationProperty managementFarms & ranches

Catalogue the bag tonight.